INTRODUCTION

Kejora Agro Sdn Bhd (KASB) is a subsidiary of Kejora Development Holding Sdn Bhd (KDHSB) established on 28 November 2012 under the Companies Act 1965. KASB is a subsidiary of Kejora Development Holding Sdn Bhd (KDHSB) Southeast Johor Development (KEJORA) which is one of the statutory agency bodies under the Ministry of Rural Development (KPLB).

KASB was established to carry out major activities specifically in the agricultural sector. The company is responsible for managing and developing suitable and potentially suitable agricultural lands to be developed in line with the goal of KEJORA’s agricultural development. This includes implementing high-tech modern agricultural activities such as fertigation systems and Effective Microorganism that can help increase productivity and yield of agricultural products.

VISION

Become one of the leading agricultural companies in realizing food safety for long-term growth and sustainability and high-value plant producers.

MISION

  • To grow into sustainable agriculture, agro-tourism, food processing, agricultural trade and agricultural-based products companies, ensuring practical and quality agricultural operations are practical and production and protection of nature and natural resources.
  • To contribute to the success of our employees, the local peasant community and the region by investing in people, technology and offering the best products to increase return on investment to our customers and stakeholders.

CORE VALUES

  • INTEGRITY & RESPONSIBILITY
    to be a responsible corporate citizen who acts professionally in everything we do and everyone who deals with us, respects local culture, community, heritage and environment and keeps our promises.
  • ETHICS
    build trust between customers, communities, suppliers & each other by doing what’s right.
  • KETELUSAN
    ensuring honesty of openness, communication and accountability in our various engagements.
  • EXCELLENCE SERIVICES
    build an organization’s culture based on sustainable services and operational excellence in thought and implementation.
  • SOCIAL RESPONSIBILITY
    be a good citizen, devoted to society and adhere to sustainable rules and practices.
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